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Bruce Life

Live. Work. Smile.

Bruce County offers an alternative lifestyle and an outstanding quality of life. Stunningly beautiful, affordable, and community-driven, Bruce County’s recreational opportunities are breathtaking. Welcome to your best life.

Call Bruce County Home

Bruce Peninsula EcoAdventures is a sustainable social enterprise near Tobermory, Ontario. The company’s profits go directly to support the Bruce Peninsula Biosphere Association. Entrepreneurs and guides Graham Thomas and Rick Roman chose to live their best lives in Bruce County, embracing a business opportunity in the tourism sector. In 2018, Bruce County had more than 2.5 million visitors, spending nearly $300M in the local economy.

Why should you choose Bruce County?

Call Bruce County Home

NPX is an innovative nuclear engineering, data science & analytics, and project management startup in Kincardine, Ontario. The company chose to live in Bruce County to embrace a business opportunity next to one of the world’s largest nuclear power facilities: Bruce Power. Many energy suppliers and supports have relocated to Bruce County, where 1/3 of Ontario’s electricity is produced.

Ready to call Bruce County home?

We’re here to help you settle in.

Key Facts


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Work For All

We are a blend of entrepreneurial opportunity that spans energy and tourism, agri-business and culture, technology and retail.
  • Registered businesses = 5,797
  • Unemployment rate = 5.5% (2106)
  • 1/3 of Ontario's electricity produced in Bruce County
  • 2.5M tourists (2018) =  $299M spent
  • 1,928 family farms

Fast Facts

  • Bruce County Population = 68,147
  • Average home price = $315k
  • Average commute time = 16 minutes

The camera looks down a town street showing parked cars and retail shops.
A lighthouse is semi-silhouetted by the sunset over the water.
Two surfers with boards walk into the water.
A man walks away from the camera along a path in the woods while holding the hands of two young girls.
Trees and sky in the distance are mirrored onto a very still lake.
A shopper with her dog take a look at a coat on a rack on the sidewalk of a town street.
A dock and red boathouse are surrounded by moored sailboats.

Bruce County is located in southwestern Ontario, Canada.